Back in the day, our beauty options were pretty simple: cold cream, witch hazel, cocoa butter, petroleum jelly. Now with a zillion skin-care products and treatments available on drugstore shelves, at cosmetics counters and in doctors’ offices, it can take a minute to make sense of it all. So we’ve designed this primer to guide you through the maze and help you find your perfect match.
coming clean
Form-vs.-function Cleansers These come in so many varieties–gels, milk-based and soap-free formulas, disposable wipes–that it’s hard to know which is best for your skin. “In general, creamy cleansers are good for dry skin; gels or foaming cleansers are better for oily skin; soap-free cleansers are ideal for sensitive types; and wipes are convenient for all skin types,” says noted dermatologist Howard Murad, M.D.
The Main Ingredients You’ll get better results if you match the ingredients in your cleanser to your skin type, Murad says. Acne-prone? Look for cleansers with gtycolic acid or salicylic acid. Do you have dry skin? Seek out ingredients like lactic acid, glycerin or hyaluronic acid. If your skin is sensitive, choose fragrance-free products. “And if you’re unsure of your skin type or don’t have time for reading labels, try a soapless, nonirritating cleanser like Cetaphil,” says Heather Woolery-Lloyd, M.D., director of ethnic skin care at the University of Miami. More great picks: Biore Pore Perfect Blemish Fighting Ice Cleanser, B. Kamins Vitamin Face Cleanser.
Toning Up Cleanse, tone, moisturize–right? “Skin toners are not really necessary,” says Elaine Linker, cofounder of DDF (Doctor’s Dermatalogic Formula), a cosmeceutical skin-care line. “People like them because they are refreshing, can remove leftover makeup and other residue and can help return the skin to its proper pH balance after cleansing,” she says. But your skin will eventually return to its natural pH without any assistance. Ideally, your cleanser should remove all your everyday pollutants.
Murad disagrees. “Toners are the finishing touch to your cleansing routine,” he argues. “The process is more complete with this added effort.” Bottom line: It’s your choice. Two to try: Nivea Moisturizing Toner and Dr. Brandt Poreless Toner for Oily/Combination Skin.